Monday, 6 February 2012

Link Building & Analysis

As part of our research (for our objective settings for the year) we have been looking at link building.

Our hope is that we can see both where inbound links to our benchmarked competitors are coming from and see if we can replicate.

The idea is also to nab the blog names for online PR if its a blog as well as analyse what types of blogs are linking into them etc.

We've been wondering for a while whether a reading group area or similar would be useful. We'll be surveying our visitors on that as well of course!

Enter your URL into https://siteexplorer.search.yahoo.com. Click on "Inlinks", then in the "Show Inlink" drop-down box, select "Except from this subdomain"

This process can be repeated for a range of competitors or other types of site.

No comments:

Post a Comment